How The Esso Man conquered the world.

A true fifties and sixties icoon is the well-known Esso Man. Everybody knows him, but few know were he comes from. He was born in Denmark, a few years before World War II, where he used to advertise the Esso brand. He then discovered Sweden. And from there he hopped over  to the USA but had to loose soem weight first. Although the Esso Man did retire in 1965 to make room for The Esso Tiger, he still has many followers.

With thanks to Miel Citroen, Esso Archivist

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